NextGear Capital has appointed Pamela Halliday as its new sales and marketing director.
Halliday comes with a wealth of motor industry experience across Europe and the UK. She joins the business having previously worked with White Clarke Group.
Halliday’s role in leading the sales marketing activities coincides with NextGear Capital’s’ move into the Irish market and its planned acceleration into the franchised market.
It also coincides with the launch of its new StockMaster operating platform, which is designed to support paperless stock funding and a new focus upon developing consultative partnerships with industry players right across the remarketing cycle - all of which play very well to Halliday’s expertise.
Pam Halliday said: “The role and business culture are a great fit; retail and remarketing motor industry, technology, a thirst for innovation and a true focus on the customers, reflect my beliefs and experience.
“We are helping to accelerate the supply and sale of an increasing volume of cars and LCVs in the UK and Ireland, using leading edge technology to ensure the automotive remarketing model develops to keep pace with the changes we see right across the marketplace. I’m genuinely excited to be here and look forward to being part of the success story.”
Commenting on Pamela’s appointment NextGear Capital managing director David Mercer (pictured above) added: "These are exciting times at NextGear Capital as we enter our third year. Adding Pamela with her experience and enthusiasm to our leadership team is integral to our plans to drive our sales and marketing activities forward to a new level. We are delighted to have her on-board.”
Halliday’s background prior to joining NextGear Capital saw her fulfil senior roles at White Clarke Group, Arval and GE Commercial Finance.
