Dealflo, the award-winning provider of automated financial agreement services, is targeting ‘aggressive growth’ with the appointment of Brian Marin as chief operating officer.
Marin built his career helping US headquartered companies expand into Europe and Asia. He has held senior positions at Performics (which was acquired by DoubleClick, then Google), Marin Software (which launched on the New York Stock Exchange in 2013) and various other specialist 'Software as a Service' start-ups.
He will be responsible for helping Dealflo scale its operations for continued growth, particularly in Europe and Asia (including China) and will also focus on growing the engineering teams based in Montreal to further develop Dealflo’s innovative platform.
Dealflo was named FinTech Innovator of the Year at this year's International Auto Finance Network Awards and is one of the fastest-growing technology companies in Europe, with a listing in the Deloitte Fast 50.
It successfully closed a £10 million Series B investment round earlier this year, led by Holtzbrinck Ventures, with follow on investment from Notion Capital and participation from Frog Capital.
Abe Smith, Dealflo’s founder and CEO said: “Brian comes to us with more than 15 years of experience helping to build and scale operations for companies in rapid growth mode. His software development background and international experience leading large teams makes him ideally placed to help guide Dealflo through its next phase of growth.”
Marin joins Dealflo at a point where the company is already working with some of the biggest names in financial services in a number of sectors – banking, retail, automotive, asset finance and life and pensions.
Its customers include BNP Paribas, BMW and Prudential and it processes more than $10bn of financial transactions annually.
Dealflo reduces risk and cost, increases conversion and improves user experience by automating the entire process.
Dealflo users are protected by ensuring that all agreements fully comply with the mandated process whether being signed online, in a retail store or alongside an intermediary. It increases enforceability, meaning less risk from a legal, compliance and financial perspective.
It has operations across North America and EMEA, and is headquartered in London, where Marin is based.